Tag: European franchise expansion


  • Krispy Kreme has signed a five-year development and franchise agreement with APL Sweets OÜ, a subsidiary of Estonia-based Apollo Group, to develop up to 25 locations across the Baltic States between 2026 and 2030. The agreement marks another step in Krispy Kreme’s expansion across Northern Europe, with the first location planned for Tallinn, Estonia, by…

  • Krispy Kreme is preparing to enter the Netherlands through a new franchise agreement with Jafa Holding BV, marking another step in the doughnut brand’s international expansion across Europe. The first Dutch location is expected to open in late 2026, with additional locations planned as the company builds its presence in the market. The development is…